Problem
Skin Deep needed packaging and brand visuals that reflected a balance of luxury and affordability while maintaining a minimal yet impactful aesthetic.
Skin Deep needed packaging and brand visuals that reflected a balance of luxury and affordability while maintaining a minimal yet impactful aesthetic.
Solution
I created a refined logo and cohesive packaging system using a fruit/vegetable inspired color palette and clean typography to convey modern luxury and approachability across all product touchpoints.
I created a refined logo and cohesive packaging system using a fruit/vegetable inspired color palette and clean typography to convey modern luxury and approachability across all product touchpoints.
Skin Deep – Product Line Packaging
A modern, minimal system showcasing
a refined skincare identity.
A modern, minimal system showcasing
a refined skincare identity.
From concept to cutline.
Detailing the visual and structural elements that bring
the Skin Deep packaging to life.
Using contrasting colors, composition, and interactive design to convey Skin Deep’s brand values to consumers.
Detailing the visual and structural elements that bring
the Skin Deep packaging to life.
Using contrasting colors, composition, and interactive design to convey Skin Deep’s brand values to consumers.
Target Audience
18 to 24
18 to 24
Values
acceptance + integrity
be authentically you
embrace natural beauty
sustainable [eco-friendly carton]
acceptance + integrity
be authentically you
embrace natural beauty
sustainable [eco-friendly carton]
